4 Ways Brands Can Help Impress Busy Moms on Mother’s Day

Think outside the box, and you’ll inspire consumers to do the same

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Innovation-minded marketers should love Mother’s Day almost as much as they love their moms. The mid-May holiday represents a $23 billion market after all, and it’s ripe for disruption—especially when it comes to gift ideas for working mothers, who need all the convenience and relief from the daily grind that they can get.

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WORK SMARTER - LEARN, GROW AND BE INSPIRED.

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