3 Priorities for Retailers Coming Into the New Decade

Overall shoppers will be looking for a brand that reflects their own priorities

Give our readers an inside look at your brand's marketing approach by joining the Adweek Columnist Network. If you're a VP or above, submit your pitch.

We’re coming to the end of a decade of constantly rising consumer expectations, but the trend will only continue as we enter the 2020s. The past 10 years brought a lot of change. In 2010, on-demand services were just emerging, and we thought about mobile in terms of social apps, not commerce.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in