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<title>Adweek Feed</title>
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<description>Breaking News in Advertising, Media and Technology</description>
<copyright>Copyright 2026</copyright>
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    <title><![CDATA[Liquid I.V. Swaps Singing Toilets for F1 Precision in Its McLaren Debut]]></title>
    <description><![CDATA[Liquid I.V.'s first campaign under its McLaren deal features Formula 1 Lando Norris and Oscar Piastri.]]></description>
    <dc:creator><![CDATA[Brittaney Kiefer]]></dc:creator>
    <link>https://www.adweek.com/creativity/liquid-iv-swaps-singing-toilets-for-f1-precision-in-its-mclaren-debut/</link>
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    <category><![CDATA[Creative Advertising]]></category>
    <category><![CDATA[Library]]></category>
    <category><![CDATA[Sports Marketing News]]></category>
    <pubDate>Tue, 20 Oct 2026 09:00:00 +0000</pubDate>
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<item>
    <title><![CDATA[Semafor’s Upcoming Tech Summit Is Already an Eight-Figure Business]]></title>
    <description><![CDATA[Silicon Valley & The World has signed 24 commercial partners ahead of its November debut, the latest sign of how central events have become to the publisher.]]></description>
    <dc:creator><![CDATA[Mark Stenberg]]></dc:creator>
    <link>https://www.adweek.com/media/semafor-silicon-valley-world-summit-revenue/</link>
    <guid isPermaLink="false">https://www.adweek.com/?p=1965781</guid>
    <category><![CDATA[Events]]></category>
    <category><![CDATA[Media News]]></category>
    <category><![CDATA[Premium]]></category>
    <category><![CDATA[Publishing News]]></category>
    <pubDate>Tue, 20 Oct 2026 08:00:00 +0000</pubDate>
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    <title><![CDATA[Best Buy and IGN Pair Up Ahead Of Major Game Releases]]></title>
    <description><![CDATA[The gaming news outlet will provide reviews, articles, and videos for Best Buy's website.]]></description>
    <dc:creator><![CDATA[Mitchell Parton]]></dc:creator>
    <link>https://www.adweek.com/commerce/best-buy-and-ign-pair-up-ahead-of-major-game-releases/</link>
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    <category><![CDATA[Premium]]></category>
    <category><![CDATA[Publishing News]]></category>
    <category><![CDATA[Retail Media Networks]]></category>
    <category><![CDATA[Retail News]]></category>
    <pubDate>Tue, 20 Oct 2026 07:00:00 +0000</pubDate>
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    <title><![CDATA[Halloween Is ‘Gay Christmas,’ and Grindr Wants to Own It]]></title>
    <description><![CDATA[Grindr CMO Tristan Pineiro on the Pleasure Ball, the pull of Halloween, and why brands that overlook queer audiences are missing out.]]></description>
    <dc:creator><![CDATA[Brittaney Kiefer]]></dc:creator>
    <link>https://www.adweek.com/creativity/halloween-is-gay-christmas-and-grindr-wants-to-own-it/</link>
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    <category><![CDATA[Brands]]></category>
    <category><![CDATA[Creativity x Culture]]></category>
    <category><![CDATA[Diversity, Equity and Inclusion]]></category>
    <category><![CDATA[Premium]]></category>
    <pubDate>Tue, 20 Oct 2026 06:00:00 +0000</pubDate>
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    <title><![CDATA[Week of Oct. 5 Cable News Ratings: CNN Up in Both Measurements]]></title>
    <description><![CDATA[Despite the other gains, Fox News was still the most-watched news network.]]></description>
    <dc:creator><![CDATA[mmwachiro]]></dc:creator>
    <link>https://www.adweek.com/tvnewser/week-of-oct-5-2026-cable-news-ratings/</link>
    <guid isPermaLink="false">https://www.adweek.com/?p=1965612</guid>
    <category><![CDATA[CNN]]></category>
    <category><![CDATA[Fox News]]></category>
    <category><![CDATA[MS NOW]]></category>
    <category><![CDATA[Ratings]]></category>
    <pubDate>Mon, 19 Oct 2026 14:51:46 +0000</pubDate>
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<item>
    <title><![CDATA[After Torching a Rimowa, John Summit Becomes Away’s Chief Destruction Officer]]></title>
    <description><![CDATA[Away answers John Summit's viral post with a partnership that puts its aluminum luggage through a trial by fire.]]></description>
    <dc:creator><![CDATA[Brittaney Kiefer]]></dc:creator>
    <link>https://www.adweek.com/creativity/after-torching-a-rimowa-john-summit-becomes-aways-chief-destruction-officer/</link>
    <guid isPermaLink="false">https://www.adweek.com/?p=1965643</guid>
    <category><![CDATA[Creative Advertising]]></category>
    <category><![CDATA[Library]]></category>
    <category><![CDATA[Premium]]></category>
    <pubDate>Mon, 19 Oct 2026 13:43:19 +0000</pubDate>
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<item>
    <title><![CDATA[Brandweek 2026: Does ROAS Tell the Whole Story? ft. Jason Pirock]]></title>
    <description><![CDATA[Every industry, marketing included, is battling one affliction: sameness.]]></description>
    <dc:creator><![CDATA[Eva Kis]]></dc:creator>
    <link>https://www.adweek.com/brand-marketing/brandweek-2026-does-roas-tell-the-whole-story-ft-jason-pirock/</link>
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    <category><![CDATA[Advertising/Marketing]]></category>
    <category><![CDATA[Adweek Podcasts]]></category>
    <category><![CDATA[Business of Marketing]]></category>
    <category><![CDATA[Marketing Vanguard]]></category>
    <category><![CDATA[Travel Advertising News]]></category>
    <pubDate>Mon, 19 Oct 2026 12:58:17 +0000</pubDate>
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<item>
    <title><![CDATA[Fresh Off Her Mummy Pig Collab, Kylie Kelce Stars In Honey Baked Ham&#8217;s Holiday Ad]]></title>
    <description><![CDATA[The spot returns Kelce to the Philadelphia-based Honey Baked store her grandmother shopped at growing up]]></description>
    <dc:creator><![CDATA[Robert Klara]]></dc:creator>
    <link>https://www.adweek.com/brand-marketing/fresh-off-her-mummy-pig-collab-kylie-kelce-stars-in-honey-baked-hams-holiday-ad/</link>
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    <category><![CDATA[Brands]]></category>
    <category><![CDATA[General]]></category>
    <category><![CDATA[Holidays]]></category>
    <category><![CDATA[Influencers &amp; Creators]]></category>
    <category><![CDATA[Premium]]></category>
    <pubDate>Mon, 19 Oct 2026 09:00:00 +0000</pubDate>
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<item>
    <title><![CDATA[ADWEEK Reveals the 2026 Agency of the Year Shortlist ]]></title>
    <description><![CDATA[The following agencies are in the running to win Gold, Silver or Bronze in each category]]></description>
    <dc:creator><![CDATA[Alison Weissbrot]]></dc:creator>
    <link>https://www.adweek.com/agencies/adweek-reveals-the-2026-agency-of-the-year-shortlist/</link>
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    <category><![CDATA[ADWEEK Awards]]></category>
    <category><![CDATA[Agencies]]></category>
    <category><![CDATA[Agency of the Year]]></category>
    <category><![CDATA[Awards &amp; Honors]]></category>
    <category><![CDATA[Premium]]></category>
    <pubDate>Mon, 19 Oct 2026 06:00:00 +0000</pubDate>
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    <title><![CDATA[Target Cautiously Considers Placing Digital Screens for Ads in Stores]]></title>
    <description><![CDATA[For now, brands should reach in-store guests through their phones, a Target ad leader said.]]></description>
    <dc:creator><![CDATA[Mitchell Parton]]></dc:creator>
    <link>https://www.adweek.com/commerce/target-cautiously-considers-placing-digital-screens-for-ads-in-stores/</link>
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    <category><![CDATA[Exclusive]]></category>
    <category><![CDATA[Premium]]></category>
    <category><![CDATA[Retail Media Networks]]></category>
    <category><![CDATA[Retail News]]></category>
    <pubDate>Mon, 19 Oct 2026 06:00:00 +0000</pubDate>
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