The Wall Street Journal, Barron’s Group Emphasize First-Party Data to Advertisers

Executives showcased new data on changing consumer behavior at the NewFronts.

Prankster Behind Famous Viral Brand Stunts Signs TV Deal With Cash Cab Producer

Viral prankster Michal Krivicka is teaming with production company Lion Television.

Condé Nast Pitches Diversity to Advertisers at NewFronts

Executives reveal new programming and ad offerings.

Agencies Adapt to Messaging Demands and Changing Consumer Viewing Habits

At this year's NewFronts, the emphasis is on 'flexibility.'

As Publishers Field Controversies, Advertisers Reevaluate Spending Opportunities

This inner turmoil could lead to a shift in brands' willingness to advertise.

Black Creators File Class-Action Lawsuit Against YouTube

The suit alleges racial discrimination by the platform's algorithm.

Trump Tweets Fake CNN Clip of ‘Racist Baby,’ Twitter Labels It ‘Manipulated Media’

The president keeps breaking rules on his favorite social media platform.

The Creators of e.l.f. Cosmetics’ Viral Campaign Discuss Finding Success on TikTok

The makeup brand's CMO, the platform's exec and a content producer speak to how they found success.

Facebook Removes Trump Campaign Ads for Including Symbol Used by Nazis

The platform has been criticized for not taking down posts in the past, including a recent one about Black Lives Matter protesters.

Flipboard Unveils New Curator Pro Platform and Storyboards Format

Creators will have access to robust analytics, including for each URL.