Xandr Adds Bloomberg and Vudu to Its Community

The ad-tech unit now counts 18 tier-1 media brands as part of its video marketplace.

In Pursuit of Brand Safety, Queer Sites Are Caught in the Crossfire

A study showed three-quarters of the examined articles on LGBT topics were flagged as "inappropriate."

Despite GDPR, Programmatic Advertising Is Still Growing in Europe

Spend nears €17 billion while one U.S. outfit ends its European hibernation on Dmexco's opening day.

What State-by-State Data Privacy Laws Mean for the Future of Programmatic

Major players need to support legislation on a federal level.

The News Isn’t Unsafe, and Brands Need to Recognize This Through Their Advertising

Programmatic can help by refining its approach to ad creation.

Goodway Group Names Paul Frampton as European Chief of Firm’s Performance Spinoff

Former Havas chief to lead Control vs. Exposed amid global expansion.

AMC Networks Hires Kim Kelleher to Head Up Ad Sales

Kelleher was previously chief brand officer at Condé Nast.

The Trade Desk Continues Its China Push With New GM

The company plans to double its headcount there by year's end.

Place Your Bets: Google Will Finally Lift Its Ban on Fantasy Sports Ads

The change will roll out in select states later this month.

For EA, In-Housing Was a ‘Fluid, Cyclical Journey’ Driven by Data Security

Being 'player-first' was also a motivating factor, according to the brand's head of global marketing intelligence.