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A Blockchain Glossary for Discussing Your Next Crypto Project

Here's what you need to know, from A to Z.

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Watch All 21 Sessions and Workshops From Mediaweek 2021

The return of the Adweek brand as a virtual event.

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Getting Closer to Consumers Through In-House Data With Pepsi’s CMO

Greg Lyons shares how Pepsi uses in-house data to build authentic relationships with their customers.

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How to Structure for Scale With Chime’s Head of Marketing

Chime's Taj Alavi shares the best ways to approach an org restructure rollout.

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How to Empower Your Creatives on the Inside and Out

Former Rodan + Fields CMO shares how the brand used a hybrid creative model to deliver on their business needs.

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Understanding the World of Crypto, NFTs, Dapps, DeFi, DEX and Blockchains

A brief overview of the most important terms and resources.

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How to Set Up a Successful Hybrid Workforce

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Some employees can't wait to get back to the office, while others want to keep working from home.

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Putting Your Own Oxygen Mask on First with Bayer’s Global Chief Marketing and Digital Officer

Patricia Corsi on how she learned to prioritize her personal health to be the best she can be.

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Adweek Special Report: The Death of Cookies

Ad Tech

The impact on ad tech, media, brands and agencies.

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Embracing Smart Risks and Re-inventing Company Policies with Emily Culp

Learn how she transformed her company's employee handbook into a "living, breathing document"

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How To Crush It At Work Without Sacrificing What Matters Most With Bacardi’s Global VP

Adrian Parker shares how to create rewarding and fulfilling work-life synergy.

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Onboarding Members In a Virtual World with Everlywell CMO

As part of the CMO Reboot Playbook: Team Health, Everlywell CMO Jenifer Dasho shares how the at-home health testing brand pivoted its onboarding strategy throughout the pandemic and how she continues to [...]

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Adnatomy: How Bud Light Seltzer Lemonade’s Citrus-Filled Super Bowl Ad Came to Be

The Anheuser-Busch brand used over 5,000 lemons for the spot—some real, some fake.

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How the Pandemic Has Changed Creators’ Careers

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It's one of the most noticeable digital transformations during this time.

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New York’s Vaccine Passport Is Here

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How to find it on your phone.