Reformation’s Monica Lewinsky Campaign Reflects Power, Purpose and Promise
The brand featured the former White House intern-turned-activist in this year's voter advocacy campaign.
This Campaign for Women’s Equality Reinvents the Petition for the TikTok Generation
Ogilvy and the ERA Coalition reinvented the petition to galvanize the TikTok generation behind a fight for women's equality.
SEC Drops Scope 3 Emissions Disclosures. Here’s What That Means for Brands
What brands need to know after Wall Street's top regulator approved a limited rule on climate-related disclosures.
Why Publishers Are Cutting Their D.C. Bureaus in an Election Year
The Los Angeles Times and The Wall Street Journal have both cut or reduced their D.C. bureaus ahed of an election year.
The Third-Party Candidate: How Cookie Deprecation Will Shape Political Advertising in 2024
Cookie deprecation will impact political ad spend this year, benefiting publishers with premium video inventory, while more spend flows to CTV.
The 2024 Ad-Tech Battleground: Identity and Politics
It is essential that these disparate efforts are unified under a common vision and framework.
Apple’s Search Deal Is Critical to Google. The Courts May Rule It Illegal
Breaking up Google's search ads business form its search engine is one possible outcome.
AI Watch: Weekly Updates for the Latest in Generative AI News
News publishers descend on Capitol Hill, Meta adds generative AI tools to Ads Manager, and more.
‘Setting Up A Cottage Industry:’ California’s Delete Act Raises Concerns Over Motivations
Bill's definition of data brokers gives more market power to walled gardens.
Microsoft’s Xandr Bans Political Ads
Earlier in January, Xandr laid off its key revenue drivers, including Head of Political and a senior political sale, indicating the sunset of its political ad business.
The Dangers Brands Face From the European Union’s New Ad Rules
The unintended consequences of the EU's proposed political advertising regulations.
How an Experiential Stunt in Finland Challenged Lobbying Norms and Sparked National Debate
An experiential stunt in Helsinki, Finland shows how creative agencies can reimagine lobbying campaigns
Biden Renews Call for Federal Privacy Law in State of the Union Address
The president wants bipartisan legislation on privacy, antitrust and children's online safety.
European Union Does Not Fear New Political Ad Rules Impacting Brands
New policies are set to be introduced to ban political micro-targeting ads and the use of children's data.
Ye’s Acquisition of Parler Is Off
The controversial app’s parent company said a mutual agreement was reached in mid-November.