Digital Ad Revenue Hits New Record in 2023, With CTV Expecting FAST 2024 Growth
IAB digital ad report shows revenue hit $225 billion, and CTV expecting growth.
Measurement Companies Are Making ‘Big Data’ Moves Ahead of NewFronts and Upfronts
Nielsen has set a big data timeline, and Comscore and VideoAmp get JIC certified.
Here’s IAB’s 2024 NewFronts Schedule
The 2024 NewFronts schedule features a return to the IAB Main Stage, a women's sports session and more.
Amazon Becomes Latest Streamer to Join Upfront Week
Amazon is joining upfront week with an event on May 14.
Roku Hires Publicis Exec Jay Askinasi as New Ad Sales Head
Roku hires Publicis' Jay Askinasi as ad sales head, Disney's Christine Hong as global head of media revenue operations.
ADWEEK’s TV Upfronts and NewFronts 2024 Calendar
All the information you need about the 2024 TV upfronts and NewFronts calendar.
NBCUniversal and Google Team Up for Macy’s Thanksgiving Day Parade Campaign
The campaign highlights Google Pixel 8’s AI-powered camera features as it shows how the Radio City Rockettes prepare for the Thanksgiving Day Parade.
The Most Memorable Moments From the 2023 NewFronts
From the writers strike to businesses changing FAST.
Meta Pitches AR Ads to Advertisers at NewFronts
As a part of its pitch to advertisers, Meta announced augmented reality with Reels ads and Facebook Stories at Thursday’s NewFronts presentation. Brands such as Sephora and Tiffany & Co. [...]
Vevo Positions Itself as FAST Powerhouse at J Balvin-Headlined NewFront
The company announced new programming lineups and data offerings in a news-lite presentation.
Condé Nast Unveils Expanded Digital Video Slate During NewFronts
The media company is also growing its portfolio of experiential franchises, such as Vogue World.
TikTok Spoils Its Own NewFronts Announcements Ahead of Event
The platform said its new tech heightens publisher and brand visibility.
Chance the Rapper Headlines Yahoo’s NewFront
The event served as a celebration for partners.
Roku Debuts New Originals, McDonald’s Joins Roku City at 2023 NewFronts
The QSR is the first brand to partner with the experience.
Snap Pitches New Ad Solutions for Marketers at NewFronts
Snap’s AI tool has appeared to be an unpopular feature over privacy concerns.