Brands, publications and agencies are constantly launching new products, divisions and services to keep up with the fast-evolving needs of today’s consumers. Stay on top of these launches in one easy-to-find spot with Adweek. Coverage includes how major newspaper and print publications are pivoting to stay relevant in today’s digital-first news ecosystem. You’ll discover how once-beloved and now struggling brands are staying relevant among Gen Z consumers, and how brands are using nostalgia to tap into the emotions of their consumer base to maintain strong connections at a time when consumers have more choices for products than ever before. You'll get all the news and details right here on Adweek.

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Jezebel Relaunches Under New Ownership, Eyeing Direct Advertising

The publisher hired an editor in chief and is working to migrate its website.

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To Reach Its Lofty Goals, The Messenger Pursues a Depolarized News Environment

The ambitious publisher hopes centrism and scale will yield success.

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Climate Publisher The Cool Down Eyes Commerce Over Ads and Subscriptions

The startup, launched by a Bleacher Report cofounder, aims to make green mainstream.

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Semafor Woos Advertisers With Promises of Depolarization

The highly anticipated publisher debuts with eight launch sponsors.

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The News Movement and Its Unorthodox Vision Launch in the US

The commercial and editorial strategies of the publisher run counter to industry trends.

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Wondermind Wants to Get Your Mental Health in Shape

Daniella Pierson, Selena Gomez and Mandy Teefey are behind the new 'mental fitness' company.

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The Daily Beast Launches Obsessed, a Sub-Brand Covering Entertainment

The publisher has seen a 40% increase in traffic to its entertainment stories this year.

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Nonprofit Newsroom Verite to Launch, Serving New Orleans

Verite has raised nearly $3 million in pre-launch funding.

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Bed Bath & Beyond’s Latest Private Label Is ‘Essential’

The home goods retailer unveiled the latest of eight new brands.

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Zombies, Mutants & Resurrection: Magazine Publishing in 2019

For magazine publishing, 2019 has been a year full of births, deaths, mutants, zombies – and even a resurrection. The glass-half-full crowd will point to the findings of Mr. Magazine [...]

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Women’s Shaving Brand Billie Debuts New ’90s-Inspired Razor

The direct-to-consumer women’s shaving brand wants to keep customers coming back for new products.

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Why ‘Adjacent Possibilities’ Are More Profitable Than Bright Shiny Objects

Identifying “adjacent possibilities” in your organization’s products and services has the potential to create something new, without the risk of chasing far-flung shiny object ideas with questionable ROI. I was [...]

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Stats on Magazine Launches Are Irrelevant & Misleading

My friend Samir Husni has penned a short essay and complaint about "numbers" used in our industry for purposes of industry review and analysis (Click here). He bemoans the way some [...]

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Without Print, There IS No Magazine Industry

I applaud all passions when it comes to this subject, and perhaps it is time once again to revisit and reconsider the question, what is a magazine? But at the [...]

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Magazine Industry Hits Reset on Measuring Its Own Health

An interesting professional sobriety hit the magazine business this week that was a long time in its maturation.