4 Ways Brands Can Authentically Support Women’s History Month
A new Morning Consult/Adweek poll shows consumers are more likely to purchase from brands who take action.
Mozart Had a Talented, Overlooked Sister. For LG, This Pianist Recreated Her Captivating Music
Maria Anna Mozart's work never survived, but as a child she was just as celebrated as her famous brother.
Burger King: Apparently Not a Place for Queens on International Women’s Day
It’s disappointing that a creative execution went out the door with, what seems to be, little remorse for the consequence.
Burger King Apologizes and Deletes Tweet That Said ‘Women Belong in the Kitchen’
After sparking 12 hours of nonstop debate, defensiveness and satire, Burger King U.K. has officially apologized for and deleted its International Women’s Day tweet that said, “Women belong in the [...]
Here’s a Roundup of Brand Initiatives for International Women’s Day 2021
DoorDash, Google and Häagen-Dazs are a few of the companies that unveiled campaigns today.
100 Women in Marketing Share Their Greatest Challenges From a Year of Isolation
When International Women’s Day arrived in 2020, the world was unknowingly poised at the threshold of a year that would test everyone in ways they’d never experienced before. And the [...]
This International Women’s Day, One Group Wants You to Secretly Spam Your Boss for Equality
Industry group SheSays in London calls for lasting policy change—not PR talk.
Burger King Gets Grilled for ‘Women Belong in the Kitchen’ Tweet Supporting Female Chefs
Update: Since this article was published, Burger King U.K. has apologized for and deleted its International Women’s Day tweet. Burger King had intended to turn a sexist trope on its [...]
How to Have a Conversation That Moves Women and Girls Forward
Use your brand platform in support of a more equal society.
For Women’s Day, Billie Is Urging People to Challenge Unconscious Biases Around Womanhood
The brand worked with expert Gail Tolstoi-Miller on the new campaign.
A Short Film for International Women’s Day Highlights the Growing Gender Pay Gap
We Are Not a Stereotype features 38 women, including creatives from Havas, Droga5 and Grey.
Adweek Podcast: International Women’s Day
Host Ko Im is joined by guest co-host Nicole Ortiz, Community Content Manager Luz Corona, and Senior News Writer Katie Lundstrom to discuss International Women's Day through the lens of [...]
These Images Accurately Portray What Women Look Like in Leadership Roles
Getty Images and UN Women’s Unstereotype Alliance co-created a gallery ahead of International Women’s Day.
Here’s What Brands Are Doing for Women’s History Month 2021
Initiatives highlight gender disparities, offer monetary support and celebrate inclusive womanhood.
Verizon Announces Resources for Female Small Business Owners on International Women’s Day
The carrier also teamed with Morning Consult on a survey of women in the workforce.