Applebee’s Fulfills Its Football Destiny as Newest NFL Sponsor
Applebees gets its football wish with as an NFL sponsor.
Taco Bell’s Taylor Montgomery Reveals the Path From Social Media Manager to CMO
Taylor Montgomery's journey shows career progression isn't always linear.
Red Lobster Uses AI to Write 30 Songs About Cheddar Bay Biscuits
The Cheddar Bay Biscuit tributes span genres from ‘90s hip-hop to jazz.
Quaker’s Photo Series Captures 100 Emotional Moments at the Breakfast Table
Quaker enlisted photographer Misan Harriman to capture real, emotional moments at the breakfast table.
McDonald’s Made Scented Billboards That Smell Like Its French Fries
McDonald’s deployed a series of billboards diffusing the scent of its bestselling french fries.
Velveeta Isn’t a Cheese Brand, It’s a Lifestyle Brand With Celebrity Clout
The Kraft brand is on an unconventional journey with Johannes Leonardo to woo young consumers.
McDonald’s Fuels Celebrity Gossip With a Contract for Nugget Sharing
In a campaign mirroring a reality TV show, McDonald's introduces a contract to fairly share McNuggets.
Papa Johns CMO Wants to Win Over Gen Z With Big Boi and a Grammatically Incorrect Tagline
The Martin Agency triples down on the pizza chain's Better slogan.
Heinz Ketchup Stations Heat Up Chicago’s Condiment Controversy
Heinz placed billboards outside Chicago restaurants that don't serve ketchup, allowing diners to smack them for their favorite condiment.
Infographic: Bud Light’s Dylan Mulvaney Backlash, a Year Later
America's once-favorite beer is still underperforming in sales and public perception.
Burger Chain’s Ad Turns a Charcoal Briquette Into a Hollywood-Style Hero
Charlie the charcoal briquette becomes the first brand mascot in The Habit Burger Grill's 55-year history.
A Cup of Soup Dancing in a Microwave? In Times Square, Silly Sells
Why Cup Noodles is prancing inside an extravagantly strange 3D billboard.
Balancing Brand and Demand: Why You Should Be Looking in Grocery Stores for Content
Taste's Matt Rodbard on the state of food media and what's to come.
Jason Sudeikis Challenges Taco Bell’s Late Night Reputation
A new Taco Bell campaign starring Jason Sudeikis challenges the chain's late-night reputation.
Don Cheadle Runs a Speakeasy With Forbidden Snacks in PopCorners Campaign
A new ad from Frito-Lay brand PopCorners stars actor Don Cheadle running a speakeasy.