This is a Profile

With South by Southwest’s IRL Future in Limbo, Is It Worth It for Brands to Show Up?

Marketers are (mostly) confident they can still have an impact on consumers if they have to attend the 2021 conference from home.

This is a Profile

Absolut Vodka’s ‘#VoteResponsibly’ Campaign Wants You to Vote First, Then Drink

Food & Beverage

Parent company Pernod Ricard is giving all U.S. employees the day off on Election Day.

This is a Profile

Allure’s New Event Series Brings Beauty Pros and Tips to Your Couch

Magazine’s celebrates annual Best of Beauty Awards with virtual tutorials and discussions.

This is a Profile

Frank’s RedHot and Eli Manning Take the Beloved Tailgate Tradition Virtual

The Homegate experience will host up to 1,000 fans on Zoom.

This is a Profile

RH’s Gary Friedman Outlines the Retailer’s Bold Plans for Physical Stores

Blurring the line between the home, the store and hospitality is among the brand's initiatives.

This is a Profile

Wholly Guacamole’s Drive-Thru Pop-Up Celebrates National Guac Day

The Pit Stop in Dallas also accepts imperfect avocados.

This is a Profile

How 6 Brands Are Engaging Tennis Fans at a Fanless US Open

Mainstay sponsors like Grey Goose, American Express and IBM had to rethink activations for a digital audience.

This is a Profile

McCormick Leans Into RV Travel Craze With National Park Pop-Ups

Seasoning brand teams with RVshare and Kampgrounds of America to launch Grill Mates products.

This is a Profile

Has Visible Set a New Standard for Pandemic-Proof Music Festivals?

Verizon-owned carrier virtually takes fans to Red Rocks Amphitheatre for a personalized viewing experience.

This is a Profile

Human Connection Is Key for B-to-B Brands

Miles Davis introduced new innovation and creativity to a generation of musicians. He didn’t just influence the sound of jazz trumpeters—he changed the direction of American music. This quote from […]

This is a Profile

Impossible Finds a Smart, Socially Distant Way to Revive Experiential: a Branded Car Wash

The event promoted the launch of premade patties in grocery stores this week.

This is a Profile

The Macallan’s First Virtual Experience Takes Fans Behind the Scenes of Whiskey Making

Scotch's mastery team leads digital event to celebrate the new double cask range.

This is a Profile

Tito’s Vodka Digital Concert Series Will Benefit Restaurants and Healthcare Workers

Made to Order benefits World Central Kitchen, Black-owned restaurants and healthcare workers.

This is a Profile

Without Events, 92Y Finds New Business Opportunity in Distinctive Digital Programming

New York cultural institution has drawn more than $2 million in revenue with range of online experiences.

This is a Profile

Teen Vogue’s Virtual Orientation Aims to Prepare Students For an Abnormal Fall Semester

Event kicks off series of ticketed digital workshops.

{"taxonomy":"default","sortby":"default","label":"","shouldShow":"on"}