The Top 8 Retail Media Networks for Advertisers In 2024
Based on conversations with experts, analysts and the retailers themselves, ADWEEK compiled a list of the most important retail media networks for advertisers to know in 2024.
Social Commerce Platforms Are Facing Headwinds. Will TikTok Shop Prevail or Flop?
Given current market dynamics, double-digit growth may only be sustainable for the short term.
Why Brands Should Prioritize How Pessimistic, Short on Cash Consumers Experience Their Products
At ADWEEK's Commerceweek, Forrester's Dipanjan Chatterjee explained how the pandemic and subsequent inflation are impacting consumers.
To Keep Up With the Customer, Get Personal—With Data
Online shopping continues to change not just what people buy, but how they buy it.
Will Arnett and Kathryn Hahn Go Down a Sporty Rabbit Hole for Dicks.com
The ecommerce arm of Dick’s Sporting Goods dropped two ads this week starring Will Arnett and Kathryn Hahn, reaching into new territory with comedy and celebrity and kicking off a [...]
Branding and Performance Are Becoming More Closely Aligned
Kate Spade and Starface World's brand strategies for driving loyalty and sales.
Watch Commerceweek Featuring Insights From Walmart, Microsoft, Puma and Many More
The two-day event will be streamed online offering sessions covering emerging insights from the world of retail.
Empowered Customers Are Driving a New Era of Brand Meritocracy
Brand-building remains crucial, but the approach needs adaptation.
Temu Bought Multiple Super Bowl Spots for the Same Ad—Again
Temu joined the Super Bowl advertiser lineup last year when it bought two spots for its 'Shop Like a Billionaire' ad.
Thanks to Gen Z, Deeper Connections Will Become the Currency of the Future
The 5 levers that fuel organic brand love when it comes to this cohort.
America Finally Thanks France for the Statue of Liberty in Etsy’s Debut Super Bowl Ad
Etsy's debut Super Bowl ad highlights its AI-powered features.
DoorDash Canada Drops a Luscious, Cinematic Campaign in Three Acts
DoorDash Canada ad trilogy "One Delivery in Three Acts" will air during the NBA All-Star Game Feb. 18.
Brave Commerce Podcast: The World of Better-for-You Brands With Hain Celestial
Hain Celestial Group's Ari Labell talks BFY brands and healthier living on the Brave Commerce podcast.
Amazon Prime Embraces the Potential for ‘New Beginnings’ in the New Year
Created in partnership with Wieden+Kennedy London, the campaign shows people going through big life changes with a little help from Prime.
How Instacart Moved Beyond Groceries to Become a Retail Media Power
Instacart excels in understanding the intricacies of grocery purchasing behavior, which differs from shopping on platforms like Amazon.