This Cruise Line CMO Just Bought Equipment On the Spot at CES

Meg Lee of Norwegian Cruise Lines is hoping to deliver an 'enhanced guest experience' with the new tech.

Why Brands Like Pabst and GoPro Still Rely on Fans for Marketing, and Probably Always Will

It's technology in service of storytelling at CES.

Robotic Sex Toy Company Offered $50,000 of Media by YouPorn After CES Pulled Its Award

In 2018, the Consumer Electronics Show faced charges of sexism after it failed to secure a single woman speaker for its keynote speeches over the course of the event. This […]

Twitter Is About to Test a Bunch of Features for People and Publishers

Conversations may soon be easier to follow.

Despite Mainstream Hurdles, More VR and AR Announcements Expected In 2019

CES is just the beginning.

The NBA and TNT Are Bringing Single-Player In-Game Livestreams to Twitter

Fans will vote on who to feature in 20 regular-season and playoff games, as well as the All-Star Game.

These CMOs Talk About the Tech That’ll Spark Higher Consumer Engagement

Burger King, Pandora and TD Ameritrade chief marketing officers discuss it at CES 2019.

Facebook Commissions Study to Say Facebook Is a Great Tool for Challenger Brands

A new study states the social network is a great marketing channel for these upstarts but industry experts don’t necessarily agree.

11 Government Speakers Back Out of CES Because of the Shutdown

FCC chairman Ajit Pai and Transportation Secretary Elaine Chao are among those canceling.

How Brands Can Stand Out From the Crowd at an Astounding Event Like CES

The more than 180,000 attendees and 4,400 exhibits provides an exciting challenge.