Hyundai Elevates Former BMW Exec to Global CMO and Undergoes a Restructuring
Thomas Schemera takes over from Wonhong Cho, who's heading a new brand strategy division.
AT&T Spins Off Pay TV Business As It Doubles Down on Streaming
Private equity firm TPG will take a 30% stake in the new venture.
StockX Auctions a Pair of Láolú Sneakers to Raise Money for Lena Waithe’s Charity
Diversity, Equity and Inclusion
A portion of the initiative's proceeds will support activists and Black-owned businesses.
Return to Sender: New USPS Delivery Trucks Receive Mixed Response
The Next Generation Delivery Vehicle fails to impress.
PepsiCo Wants to Make Cocktail Mixers Cool Again
Neon Zebra will be available in four flavors on March 1.
Octagon Broadens Focus to Full Service, Names Azher Ahmed Digital Head
Ahmed joins Octagon from DDB, where he spent the last decade in a variety of executive roles, including the last two years as its chief digital officer.
After Nearly a Decade Away, Ruffles Returns to TV
New ad features Anthony Davis, T-Pain and King Bach.
Fry’s Electronics Abruptly Shuts Down After 35 Years in Business
The company blamed retail industry changes and pandemic challenges.
Politico Europe Hires Nicolas Sennegon as Chief Revenue Officer
He joins the publisher from The Economist, where he served as chief commercial officer.
JPMorgan Chase Hires Linda Arrington as CMO for Commercial Banking Unit
Arrington is charged with creating and running commercial banking marketing strategy.
Shopify and TikTok Take Social Commerce Global
What began as a U.S.-based partnership in October is now in 15 countries
Taco Bell—an Unexpected Competitor—Just Joined the Chicken Sandwich Wars
The chain is giving an iconic menu item its own specialty twist.
NBCUniversal Moves to Fully Impressions-Based Local Ad Buys
The shift "puts local TV on a level playing field with digital."
Oprah Announces Leadership Team for New Magazine Brand With Membership Ambitions
Oprah Winfrey and Hearst Magazines have announced the leadership team for a new, as-yet-unnamed, multiplatform lifestyle brand...
Facebook Restores Access to News in Australia in Deal With Government
During the blackout, publisher traffic dropped.