Amazon Killed Brick and Mortar, So Why Is It Investing in Stores?

Data, private label sales and Prime subscriptions are just a few reasons.

3 Ways Amazon’s Prime Day Is Ushering In Back-to-School Shopping Season

They’re aiming to establish themselves as a major player during this time of year.

How Amazon’s Prime Day Created a Summer Sale Explosion Expected to Boost Competitors 79%

Its retail rivals may not own the trend, but they're certainly riding the wave.

5 Ways Retailers Can Fight Back Against Prime Day. Could One Be Amazon’s Achilles Heel?

The ecommerce giant has its weaknesses, experts say.

Disgruntled Amazon Pilots Will Use Prime Day as a Pulpit for Their Concerns

Stopping short of striking, they're raising flags on the increased pace of delivery.

Alibaba Matches Amazon’s Hype With Singles Day Changes

And just before Prime Day, no less.

7 Strategies for Targeting Amazon Shoppers on Prime Day

Use these lessons from Hollywood classics to guide your marketing strategy.

Sorry, Millennials: Gen Z Is Now Amazon’s Prime Day Target

The company's recent concert seemed to woo a younger crowd.

Twitch Is Celebrating Prime Day With a 2-Day Live Shopping Show

'Twitch Sells Out' will feature some of the platform's top streamers.

Amazon Gives Prime Day a Boost With Concert Featuring Taylor Swift

The underlying message is clear: Join and benefit.