Read breaking news about the top advertising agencies. Learn about the latest client and agency partnerships along with how those campaigns are impacting the marketing industry.

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Pereira O’Dell Rethought Its Growth Strategy. It Won 5 New Clients in January Alone

Revamped marketing model drove account wins with Manscaped, Simplisafe and Sunny D.

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Interactive Toy Brand Tonies Taps Anomaly as Its Agency of Record

Anomaly's Berlin office has been tasked with overseeing the brand's strategy as Tonies enters new markets.

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iProspect Expands Duties for Ferrero Group, Winning the US Market

The chocolatier is now the largest account on the agency's roster.

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R/GA Is Making BBC Studios’ First U.S.-Focused Brand Campaign

The broadcaster is building its presence and awareness across North America.

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Universal Orlando Resort Appoints Lucky Generals to Help Launch Epic Universe

The agency will work across Universal Orlando's portfolio of parks, including the upcoming Epic Universe.

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Build-A-Bear Hires Known as Creative AOR to Help the Brand Reach Multiple Generations

The agency is expanding Build-A-Bear's fanbase through various initiatives, including in-store, online, and original programming.

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With More B2B Brands Seeking Out Creativity, Agencies Are Driving Growth With B2B Clients

Some agencies attribute their significant revenue growth to the onslaught of B2B work.

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Snacking Tomato Company NatureSweet Picks Bakery as New Agency of Record

Snacking tomato company NatureSweet picks Austin-based Bakery as new agency of record.

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How Häagen-Dazs Aims to Return to Its Glory Days With BBH

Publicis-owned BBH was named as Häagen-Dazs' global creative agency, with a new brand platform and identity planed for 2025.

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Geico’s Caveman Is Slighted by the Gecko in the Latest Insurance Saga

The Gecko gets a documentary while the Caveman is relegated to a bitter colleague.

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DoorDash Picks Wieden+Kennedy to Lead Brand Strategy and Super Bowl Campaign

DoorDash will introduce the 'Your Door to More' brand platform in the Super Bowl.

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MGM Resorts Names Mischief Creative AOR for Entire Portfolio

The agency won the business without a pitch.

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T-Mobile Names Dentsu Creative Its Lead Agency for Brand Strategy

T-Mobile chose Dentsu Creative to help with sponsorship, differentiation, digital, audio and Hispanic audiences.