Your CX Strategy Needs a Modern Makeover
Customer experience programs are cracking under the pressure of evolving consumer habits, and marketers are struggling to keep up.
Real-Time Intelligent Decision-Making Is Here
Much has been said about reimaging the in-store and online experience to make it as engaging as possible. But if your merchandising, inventory management and logistics aren’t up to par, [...]
Brand Positioning Is So Last Century—Redefine Your Strategy to Compete for Customer Loyalty
Current methods for measuring and driving brand growth in a crowded marketplace aren’t cutting it anymore.
To Reimagine the Shift to CX, Marketers Must Do These 2 Things
Markets fluctuate. Competitors come and go. And new technologies, data sources and smart machines are rewriting the story of the customer experience (CX).
5 Things Driving Customer Experience Into the Future
What consumers want and need from brands has shifted wildly over the past month. Nevertheless, you need to understand the creative strategies, technologies and perceptions that will shape the customer [...]