Zoom's CMO Discusses What the Future of the Workplace Might Look Like

Virtual events will go from being an afterthought to a main attraction

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Perhaps no company was better positioned to succeed as the world first entered a new normal last year than Zoom.

The teleconferencing service’s accessible free-mium model made it the perfect go-to tool for the masses of people suddenly in need of a video communication platform for the first time and parlayed it into the vaunted club of brands whose names double as verbs.

At Adweek’s virtual Outlook 2021 event this week, Zoom’s CMO Janine Pelosi discussed how the company is hoping to continue to stay two steps ahead of trends in unprecedented times, what the workplace

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