ZenithOptimedia Names Replacements to Ehlers

Ascher, Peters Are Promoted

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ZenithOptimedia promoted two executives to take on the responsibilities of Dave Ehlers, who was elevated to president of Optimedia in September.

Neil Ascher, president Zenith GPE, has been named managing director and president, Diversified Services for ZenithOptimedia, North America, a new role at the media network. In addition, Sean Peters was promoted in his corporate development role, becoming an svp.

The moves come after Antony Young left Optimedia last summer to become North American CEO at WPP’s Mindshare unit.

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