Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
LOS ANGELES Publicis Groupe’s Zenith Media won the estimated $20-25 million media business for Ferrero USA, marketer of Tic-Tac, Roche chocolates and other treats, sources said.
The winner prevailed over finalist WPP Group’s MindShare, sources said. Interpublic Group’s Universal McCann was the incumbent.
The Somerset, N.J., client is also in the midst of a creative review being managed by Select Resources Internatiomal in Santa Monica, Calif.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in