Y&R Replaces N.A. CEO

BOSTON Young & Rubicam today said it has promoted Chris Jaques to CEO of its North American operations.

He succeeds 17-year agency veteran Gord McLean, who had been North American CEO for 18 months and who now moves up to global managing partner, responsible for setting worldwide client strategy, a new position at the company.

Jaques, who had been chief executive of the WPP Group agency’s operations in Asia, will relocate to New York in October. His replacement in Asia has not been named.

“I have worked extremely closely with both Gord and Chris over the past years and know just how brilliant they will be in these roles,” said Hamish McLennan, global CEO of Y&R, in a statement. “Gord sets the gold standard for client leadership. He has done more than anyone I know to make sure that we are operationally, structurally and creatively organized to best serve our global clients.”

McLennan commended Jaques for his skill “at building teams, winning new business and delivering breakthrough creative work. The Asia network has become the most creatively awarded region at Y&R.”

In addition to his client leadership responsibilities, McLean will also represent Y&R with key strategic joint venture partners and will help advance the global network through acquisitions.

“It’s a formal commitment to making sure that our global network meets the challenges of today’s marketplace with the right capabilities, the right talent, the right resources,” McLean said of the shift in responsibilities.

McLennan was upped to global CEO in June after a stint running operations in Australia and New Zealand.

Key Y&R accounts include Cadbury Schweppes, Colgate-Palmolive, Danone, Ford and Xerox. The agency has 165 offices in 125 cities (spread across 80 countries) worldwide.