Y&R, IBD Attack Investing Myths in $20 Mil. Effort

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Investor’s Business Daily does not want to be viewed any longer as just another business newspaper.
The financial daily recently launched a $20 million national campaign via Young & Rubicam, San Francisco, that targets the growing number of people who are making their own stock decisions.
“Investors often buy the wrong stocks for the wrong reasons,” IBD chairman and founder Bill O’Neil said.

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