Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
Fast-growing high tech agency SicolaMartin has agreed to be purchased by WPP Group’s Y&R Advertising.
Austin, Texas-based SicolaMartin will retain its name and act as a wholly owned subsidiary of Y&R Advertising. Founded by president/CEO Tom Sicola and sr. vp/executive creative director Steve Martin, the 15-year-old agency said its billings last year rose 75% to $113 million.
The biggest gain was Novell’s $40 million account, handled in partnership with DDB Dallas. The contract with Y&R allows SicolaMartin to work with DDB on that account, a source said.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in