You May Or May Not Be What You Drink

The countdown to Brandweek is on! Join us, Sept. 12-16, to identify new growth opportunities, solve challenges and connect with power players. View the lineup and secure your pass.

Despite a soft market for soft drinks in the past several years, a report by Mintel says sales of non-alcoholic beverages will have grown 20 percent between 1999 and 2004, reaching $79 billion by the end of this year. The research firm foresees a 24 percent increase between 2004 and 2009, when the market’s size is expected to hit $98.2

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in