You Can Book an Overnight Stay at the Planters' NUTmobile For the First Time Ever

And it'll only cost one lucky winner peanuts (sort of)

Kraft Heinz sold Planters and the rest of its nuts business to Hormel Foods in June as it continues to consolidate its brand portfolio. While brand sales are normally nearly invisible to consumers, Austin, Minnesota-based Hormel is drawing attention to the move by parking the Nutmobile in its home state for an “Inn a Nutshell” campaign.