Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
SAN FRANCISCO Yellowpages.com is inviting small businesses to join the digital conversation with consumers by offering them access to customer ratings and reviews, as well a chance to respond directly to reviewers.
Large e-commerce sites have included similar customer feedback for years, but now even the pizza joint down the street can gather and respond to online customer opinions via directory listings.
Yellowpages.com, a subsidiary of AT&T, rolled out user reviews on its national network on Feb.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in