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NEW YORK (Dow Jones News)– Yahoo! Inc. and Sony Corp. said Tuesday that they have signed a multiyear pact that includes developing a co-branded Web site and promoting each other’s products.
Terms weren’t disclosed.
The two companies aim to deliver content and communications tools to consumers through a new Sony on My Yahoo! Web site they will develop. The site will offer access to Sony services, content and promotions.
The co-branded site will become the default start page for Sony Style Connect, the Internet-access service Sony recently launched.
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