Yahoo Shares Down After Ad Report

How can you keep pace with an accelerating marketing ecosystem? Join us at Brandweek Sept. 12–16 in Miami alongside leading CMOs, founders and change makers from GatoradeMarriottAlo YogaCampbell'sUncommon James and more. Book now.



NEW YORK — Just hours before the company is slated to report second-quarter results, Yahoo Inc. shares fell following negative comments about the online advertising market from Merrill Lynch & Co. analyst Henry Blodget.

In a research note Wednesday, Mr. Blodget said the Santa Clara, Calif., Web portal’s revenue in the second quarter ended June 30 would probably be about $175 million, below his formal estimate of $185 million.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in