WPP Digital Leader Mark Read Takes the Reins of Wunderman

Succeeds Daniel Morel as CEO

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Daniel Morel is stepping down after more than 14 years as global CEO of Wunderman, giving way to Mark Read, a digital leader at parent company WPP Group who added chairman responsibilities at Wunderman last June.

With the changing of the guard, Morel will become non-executive chairman, and Read will leave WPP's board but keep his role as CEO of WPP Digital. The moves take effect next week.

Wunderman, a global digital and direct marketing specialist, is part of WPP's Young & Rubicam Group.

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