How can you keep pace with an accelerating marketing ecosystem? Join us at Brandweek Sept. 12–16 in Miami alongside leading CMOs, founders and change makers from Gatorade, Marriott, Alo Yoga, Campbell's, Uncommon James and more. Book now.
Like many entrepreneurs, Steven Izen says that what keeps him up at night is the possibility someone is working harder than he is. Still, the fast-moving founder spent three years finding the right earthly elements—water from Mount Everest, mud from the Dead Sea—as the foundation for his balance brand Lokai.

INDEPENDENCE DAY SALE
Subscribe today!
APPLY PROMO CODE "JULY20" AT CHECK OUT FOR 20% OFF
Already a member? Sign in