The World’s 24 Best Commercials of 2015-2016

See the Grand Prix and gold winners from Cannes' two Film contests

The 2016 Cannes Lions festival has come and gone, but we’ll be doing some roundups this week of the big winners and some interesting work from the festival that we hadn’t seen before. First up, all the big Film winners.

Below, check out the two Grand Prix winners from Film and Film Craft, as well as every spot that won gold in those categories.


• Film Lions Grand Prix:

Harvey Nichols “Shoplifters”

Agency: adam&eveDDB London
Production Company: Blink Productions London / Cain & Abel London


• Film Craft Lions Grand Prix:

Under Armour “Under Armour Phelps”

Agency: Droga5 New York
Production Company: Epoch Films New York
(Also won a gold in Film and two golds in Film Craft)


• Film Lions gold winners:

Shiseido Co., “High School Girl?”

Agency: Watts of Tokyo
Production Company: Watts of Tokyo
(Also won a gold in Film Craft)


Make Love Not Scars “How to Get Perfect Red Lips”

Agency: Ogilvy & Mather Mumbai
(Gold Lion campaign; a second ad showed “How to Apply Eyeliner)


Andes Beer “Party”

Agency: Del Campo Saatchi & Saatchi Buenos Aires
Production Company: Landia Buenos Aires


Guinness “Never Alone TV”

Agency: AMV BBDO London
Production Company: Stink London


Old Spice “Rocket Car”

Agency: Wieden + Kennedy Portland
Production Company: Biscuit Filmworks Los Angeles / The Mill Los Angeles / Revolver/Will O’Rourke Sydney


Old Spice “Whale”

Agency: Wieden + Kennedy Portland
Production Company: Biscuit Filmworks Los Angeles / The Mill Los Angeles / Revolver/Will O’Rourke Sydney


Loterías Y Apuestas Del Estado “Justino”

Agency: Leo Burnett Madrid
Production Company: Passion Pictures London / Blur Producciones Madrid / Milford Film & Animation Stockholm


John Lewis Insurance “Tiny Dancer”

Agency: adam&eveDDB London
Production Company: Blink Productions London


Bodyform “Blood”

Agency: AMV BBDO London
Production Company: Stink London


Geico “Forest”

Agency: The Martin Agency Richmond
Production Company: Furlined New York / Cut+Run / MPC New York


MACMA “Manboobs”

Agency: David Buenos Aires
Production Company: Landia Buenos Aires


Volvo Trucks “Look Who’s Driving”

Agency: Forsman & Bodenfors Gothenburg
Production Company: New Land Stockholm and Iconoclast Paris


Netflix “House Of Cards—Fu 2016”

Agency: BBH New York
Production Company: Reset Santa Monica / The Mill New York / Exile Santa Monica
Gold Lion


• Film Craft Lions gold winners:

Hennessy “The Piccards”

Agency: Droga5 New York
Production Company: Somesuch London / Anonymous Content Culver City / Mill+ New York
(Won 5 golds)


SSE “Pier”

Agency: adam&eveDDB London
Production Companies: The Mill London, Academy Films London
(Won 2 golds)


AT&T “Close to Home”

Agency: BBDO New York
Production Company: Anonymous Content Culver City


Under Armour “Under Armour USA Womens Gymnastics”

Agency: Droga5 New York
Production Company: Epoch Films New York


Care Norway “Dear Daddy”

Agency: Schjaerven Reklamebyrå Oslo
Production Company: Tangrystan Oslo


Clark Street Bridge “Looking Back”

Agency: FCB Chicago
Production Company: Lord + Thomas Chicago


Sony “TKO”

Agency: Stinkdigital New York
Production Company: Big Chop London / Spindle Productions Norwich


Adidas “Your Future Is Not Mine”

Agency: Johannes Leonardo New York, Squeak E Clean Productions Los Angeles
Production Company: RSA Films Los Angeles


Virgin Records “Chemical Brothers: Wide Open”

Agency: Outsider London
Production Companies: Outsider London, The Mill London