Working Capital

How can you keep pace with an accelerating marketing ecosystem? Join us at Brandweek Sept. 12–16 in Miami alongside leading CMOs, founders and change makers from GatoradeMarriottAlo YogaCampbell'sUncommon James and more. Book now.

If there’s one thing the recession has taught ad agency management, it’s that staffing costs determine profitability. Woe betide the shop or holding company that doesn’t closely match head count and salaries to revenue from clients.

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