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LOS ANGELES Retail chain Barbeques Galore said it has awarded its estimated $5 million creative and media account to Woo Agency.
The Culver City, Calif., agency edged out California shops DGWB in Santa Ana; Foote, Cone & Belding and The T&O Group, both in Irvine; and Saatchi & Saatchi in Torrance; as well as the Dallas incumbent, Axcess Broadcast Services, the Lake Forest, Calif., client said. Ward Communications in Dallas previously handled media buying for the client.
Woo
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