Won't Quit for Yourself? This Heartbreaking PSA Warns Smokers of the Toll on Their Pets

New Zealand spot powerfully points out cancer risk

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You’re not going to like this ad, but that doesn’t mean you shouldn’t watch it.

In its newest gut-punch of a PSA, the New Zealand Health Promotion Agency’s anti-smoking initiative, Quitline, reminds us that humans aren’t the only ones who suffer from exposure to cigarettes. While one would hope that knowing the damage you’re doing to yourself and your family would be enough to break an addiction, the reality is that these points have been hammered by health advocates for decades.

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