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Wonderful Agency, the in-house agency for The Wonderful Company’s range of brands, has named Bobby Pearce as its new chief creative officer.
Pearce will be responsible for leading creative across the company’s portfolio of brands, including Wonderful Pistachios, Wonderful Halos mandarins, Pom Wonderful, Fiji Water and JNSQ, the millenial-targeted wine brand the company launched earlier this year. He will report directly to agency president Michael Perdigao.
Pearce joined Wonderful Agency as executive creative director in July, arriving from David & Goliath, where he served as chief creative officer.