Wolff Olins NABS GE BRANDING WORK

Omnicom’s Wolff Olins, a London-based branding consultancy, has won branding-identity chores for General Electric, following a review that included undisclosed contenders. It will provide strategic advice and support on GE’s brand worldwide, the agency said. Billings were undisclosed. Omnicom’s BBDO is GE’s ad agency.