WNBA Stars Offer a Glimpse of Life Inside the ‘Wubble’ in New Glossier Campaign

Skincare brand partners with players on social media content, among other media

As part of Glossier's new product launch, WNBA star Sue Bird walked viewers through her daily skincare routine on Instagram. Glossier

In a new campaign launched today, direct-to-consumer personal care brand Glossier has teamed up with several stars of the WNBA to unveil two new products in its Body Hero line: the Exfoliating Bar and Dry-Touch Oil Mist.

@klundster kathryn.lundstrom@adweek.com Kathryn Lundstrom is Adweek's breaking news reporter based in Austin.