W&K Falling In and Out of The Gap

PORTLAND, ORE. – Wieden & Kennedy, assigned to develop a TV campaign for The Gap Inc. earlier this year, has yet to move past the concept stage in its discussions with the San Francisco-based client. W&K was originally expected to have a campaign on the air for the holidays. The Gap’s print work is handled in-house.
Copyright Adweek L.P. (1993)