With Office Life as We Know It Under Threat, WeWork Positions Itself as a Safe Solution

Campaign from VaynerMedia pitches workspace of the future, at a time when people are afraid to return to the office

WeWork is promoting itself as the office space of the future. VaynerMedia / WeWork

WeWork has launched a new ad campaign positioning itself as a solution for employers and employees concerned about returning to the office as the coronavirus pandemic continues to bite.

@saramayspary sara.spary@adweek.com Sara Spary is a freelance journalist based in London. She's been a reporter for eight years, covering advertising and consumer brands.