Learn the ins, outs, dos and don’ts of creator marketing at Social Media Week Europe this 10–11 October in London. Register for your in-person or virtual pass.
“We exploded last year,” said online graphic design platform Canva’s chief marketing officer Zach Kitschke from his home in Sydney, Australia where he is stuck indoors on a Friday night amid another lockdown due to a resurgence of Covid-19.
But he can’t complain too much, as the pandemic has been a catalyst for the adoption of Canva, which was launched in 2013 and valued at $15 billion earlier this year. The platform counts over 55 million users a month across 190 countries and aims to generate further growth with its latest brand campaign focused on the U.S.