Williams To Do Broadcast Ads Of Benz Dealer

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American Service Center, a Mercedes-Benz dealership in Arlington, Va., moved its image ad account to Williams Whittle Associates in Alexandria, Va. The budget was estimated at $1 million.
AbramsonEhrlichManes in Washington, D.C., held the business for the last 17 years until the client put the account into review earlier this year, said an AEM official. AEM did not participate in the pitch.
Sources said four to five local agencies competed for the account before American Service Center executives chose Williams Whittle Associates (WWA).
Client officials did not return calls at press time.
WWA is not a stranger to the automotive world.



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