Wieden’s Montague Heads to JWT in Senior Role

NEW YORK Ty Montague has resigned as co-creative director of Wieden + Kennedy here and joined WPP Group’s J. Walter Thompson.

He becomes chief creative officer and co-president of JWT’s New York headquarters office, sharing the latter title with Rosemarie Ryan, the agency said.

The office had been led creatively by executive creative director Eric Steinhauser and deputy ecd Nat Whitten. The network does not have a worldwide creative chief.

Montague could not be reached. He has been at Wieden since September 2000. Before that, he was creative director of Bartle Bogle Hegarty in New York.

JWT worldwide chief executive Bob Jeffrey, who also could not be reached, was said to be seeking senior creative help for months. He and Montague previously worked together at Goldsmith/Jeffrey, a New York creative boutique that in 1996 was purchased by Interpublic Group’s The Lowe Group and folded into Lowe. At JWT, Montague reports to Jeffrey.

At Wieden, Montague was co-cd with Todd Waterbury. Kevin Proudfoot, an associate creative director at the New York office, has been promoted to fill Montague’s vacancy, the agency confirmed.

—with Mae Anderson