Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
Wieden + Ken nedy continues to serve up a Northwest flavor in its work for Henry Weinhard’s beer.
New ads breaking this month from the Portland, Ore., agency continue a campaign launched last year that was a big hit with the client. “We felt it worked really well,” said brand manager Chris Lierman. “It got great response from the distributor network, and we made some real progress in sales.”
Lierman said year-to-date sales are up 5.5
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in