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The last time that the United States passed regulations on the ingredients allowed in cosmetics, Franklin Delano Roosevelt was in his second term as president. The Wizard of Oz was still a year away from its theatrical release. And the beauty industry as we know it today was still in its infancy—which makes sense when you consider the fact that at the time, makeup had only recently gained widespread use. (Before, the only women who dared to wear it regularly were prostitutes.)
The year was 1938.
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