Why I Wouldn't Get a Marketing Degree Today

Agencies should teach more and hire grads with broader educations

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When I was 18, digital marketing was just emerging as a field. Like a lot of my Silicon Valley peers, I was drawn to it, and so I went to a four-year college and majored in marketing. Luckily, my school had one of the first ecommerce courses, and an alumni guest lecturer offered us internships at her digital agency. Taking one is what put me on the right track. While internships are becoming elective offerings in more college curricula, I think it’s time for a new normal that gives both young people and our young industry the best fuel.