Why Having a Vision Is the Key to Arnold Schwarzenegger's Success

Adweek's 2016 Brand Visionary on his persistent drive

It takes a certain set of skills to successfully transform one's career not just once or even twice, but over and over again. No one has been more successful at achieving new, seemingly unattainable goals than Arnold Schwarzenegger. From conquering the world of body building, taking on Hollywood and eventually achieving his political ambitions, Schwarzenegger is a true Brand Visionary.