Why Did It Take Tiffany & Co. 135 Years to Make a Diamond Ring for Men?

Could be the pandemic, but more likely, it's the French

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Charles Lewis Tiffany, founder of Tiffany & Co., was nothing if not an achiever. In 1837, the 25-year-old son of a cotton merchant opened shop at 259 Broadway in New York and, within a few years, made it into a premier destination for jewelry and fine wares. Thanks to the firm’s many diamond-buying trips to Paris (one of which included the purchase of diamonds once worn by Marie Antoinette), Tiffany & Co. became renowned for diamond jewelry.

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