Why Brands Need to Acknowledge Consumers’ Cultural Backgrounds in Premium Content

This will resonate greatly with Hispanic audiences in particular

The countdown to Brandweek is on! Join us, Sept. 12-16, to identify new growth opportunities, solve challenges and connect with power players. View the lineup and secure your pass.

For marketing directors, knowing and understanding their target audiences is a rule of thumb. Without such knowledge, getting into the heart of their audiences or becoming top-of-mind will be difficult.