How can you keep pace with an accelerating marketing ecosystem? Join us at Brandweek Sept. 12–16 in Miami alongside leading CMOs, founders and change makers from Gatorade, Marriott, Alo Yoga, Campbell's, Uncommon James and more. Book now.
Lacta, a Greek chocolate brand owned by Mondelez, is known for its sentimental and romantic advertising, even winning awards at Cannes Lions for its entertaining love stories. Its recent film appears to be another installment in that genre: a couple fall in love on an idyllic beach, the man telling the woman, “I want you to be mine.”
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in